Vizio “Smartcast”
No one can be told what it is. It’s not magic, it’s VIZIO. The TV that knows what you want. You don’t need a mind that operates like a microprocessor chip to understand how it works. We created a tangible representation of what a Smart TV does, in theory, if you were a metaphysical being inside the core of smart technology. Smart technology has never been quite so personalized. We are fans of anything juxtaposing design, patterns, and the future of entertainment.
Client: VIZIO
Services: Direction, Editorial, Design, Animation, CGI, Compositing, Finishing, Color
Credits
- Director: Travis Button
- Agency: Small Ax Creative
- Executive Creative Director: RJ McFarlane
- Executive Producer: Carlton Sugarman
- Production Company: Hyphenate
- VFX Supervisor: Travis Button
- VFX Post-Production Company: Hyphenate
- VFX Producer: Brian Robinson
- Art Director: Patrick Scruggs Jr.
- Compositing Lead: Travis Button
- Compositors: Travis Button
- 3D Lead: Patrick Scruggs Jr.
- 3D Artists: Travis Button, Patrick Scruggs Jr.
- 3D Animation: Patrick Scruggs Jr.
- Lighting / Rendering: Travis Button
- 2D Design / Animation: Patrick Scruggs Jr.
- Color: Travis Button