Output “Arcade 2.0”

Think of a decade; does it automatically have a soundtrack? And does it have a respective montage? Of course it does! The 80s, arcades, and A Flock of Seagulls go together like chips and salsa.

Similarly, we collaborated with OUTPUT to create a launch campaign for Arcade 2.0, their newest synthesizer model, to illustrate curated soundscapes for their Lines and Kits. Every beat and sound births vibes and we depict that ambiance through visuals that display original, imagined objects that encapsulate the space, creating an atmosphere for the best producers, beatmakers, musicians, and artists. Each Line’s emergence is unique, ‘Chopped’ has keys, ‘Taped’ has orbs, ‘Memento’ has particles, and ‘Drum Breaks’ taps into light sources like hi-hats. Projects such as this embody how sophisticated VFX elements can resonate with the narrative and elevate imagination by introducing new vivid colors to your eyes.

Client: OUTPUT
Services: Direction, VFX Supervision, Animation, CGI, FX, Compositing

Credits

  • Director: Tomasz Werner
  • DP: Taylor Zann
  • Editor: Tomasz Werner
  • Agency: Output
  • Producer: Tomasz Werner
  • VP Marketing: Joey Ng
  • VP Design: Neil Hallimen
  • Client Art Director: Julien Moreau
  • VFX Supervisor: Travis Button
  • VFX Post-Production Company: Hyphenate
  • VFX Producer: Travis Button
  • Art Director: Anthony Maiuri
  • Compositing Lead: Travis Button
  • Compositors: Scott Crawford, Travis Button
  • 3D Lead: Carlos Diego
  • 3D Artists: Travis Button, Carlos Diego
  • FX Animation: Travis Button
  • Lighting / Rendering: Travis Button
  • Color: Duran Castro

Styleframes