Ben Harper “Let’s Be Frank” VR

Red Bull provided us unbridled creative freedom to establish new boundaries for what could be accomplished with Cinematic VR.  This was the first and only Cinematic VR piece of its kind, captured start to finish at 120fps and brought to life with seamless photoreal VFX every direction you look.

Countless, in-depth nuances bring this narrative full circle and force the viewer to ask some questions along the way… Why are they meeting here?  What’s the headline to that newspaper? Why is our lead, Andy, carrying a camera? Why is Josh holstering a gun? What’s on the TV?  And on and on…

Dig deeper into the technical challenges we faced fighting 120fps crop sensors, motion control, enormous parallax, and more by watching the 360 VFX Breakdown we’ve whipped together below!

Client: RED BULL TV
Services: Direction, Design, Animation, CGI, Compositing, Finishing, Color

Credits

  • Director:  Travis Button
  • DP:  Travis Button
  • Art Direction:  Sergio Martinez de la Varga, Uli Mast
  • Editor:  Travis Button
  • Agency:  Red Bull Media House
  • Executive Producer:  Florian Moser
  • Producer:  Kim Do
  • Production Company:  BaronVR
  • Producers:  Joseph Robbins, Brian Robinson, Doug Riggs, Caspar Von Winterfeldt
  • Production Managers:  Andi Grassl, Vanda Lee
  • 1st AD:  Colton Toles
  • Styling:  Shay Bacher
  • VFX Supervisor:  Travis Button
  • VFX Post-Production Company:  Hyphenate
  • VFX Producer:  Brian Robinson
  • VR Compositing Lead:  Travis Button
  • 3D Lead:  Kris Cabrera
  • 3D Spherical Camera Tracking / Matchmoving:  PeanutFX
  • 3D Animation:  Carlos Diego
  • 3D Modeling:  Kris Cabrera
  • Lighting / Rendering:  Kris Cabrera
  • 3D Laser Scan / Photogrammetry:  Duncan Lees, Glenn Snyder
  • Roto / Paint:  DGCraft FX
  • Ambisonic Sound Design:  Scott Cazan
  • 2D Design / Animation:  Ubereck
  • Color:  Hyphenate