AT&T “Your Choice”

Our introduction of AT&T’s Unlimited plan in this spot meant transforming a visualization of ultimate freedom into a reality and making it catchy.  Are you familiar with music sampling?  Well, we took the same concept and created a mash-up of featured shows and created our own little story of snippets.  The art of designing from something already out there is a tricky thing.  We were especially thrilled to bring in the Goku and Dragon cameos.  Enjoy our representation in having the freedom of choice, it’s the future.

Client: AT&T
Services: CGI, Compositing, Finishing

Credits

  • Director:  Jake Banks
  • DP:  Florian Stadler
  • Editor:  Chris Hall
  • Production Company:  Golden
  • Executive Producer:  Matthew Marquis
  • Producer:  Katharine Buckley
  • VFX Supervisor:  Travis Button
  • VFX Post-Production Company:  Hyphenate
  • VFX Producer:  Albert Mason
  • Compositing Lead:  Travis Button
  • Compositors:  Travis Button
  • 3D Lead:  Travis Button
  • 3D Tracking / Matchmoving:  Brian Morse
  • 3D Animation:  Bill Rodgers, Carlos Diego
  • Character Rigging:  Carlos Diego
  • Lighting / Rendering:  Kris Cabrera, Travis Button
  • 2D Design / Animation:  Golden
  • Color:  Luis Silva