AT&T “Your Choice”
Our introduction of AT&T’s Unlimited plan in this spot meant transforming a visualization of ultimate freedom into a reality and making it catchy. Are you familiar with music sampling? Well, we took the same concept and created a mash-up of featured shows and created our own little story of snippets. The art of designing from something already out there is a tricky thing. We were especially thrilled to bring in the Goku and Dragon cameos. Enjoy our representation in having the freedom of choice, it’s the future.
Client: AT&T
Services: CGI, Compositing, Finishing
Credits
- Director: Jake Banks
- DP: Florian Stadler
- Editor: Chris Hall
- Production Company: Golden
- Executive Producer: Matthew Marquis
- Producer: Katharine Buckley
- VFX Supervisor: Travis Button
- VFX Post-Production Company: Hyphenate
- VFX Producer: Albert Mason
- Compositing Lead: Travis Button
- Compositors: Travis Button
- 3D Lead: Travis Button
- 3D Tracking / Matchmoving: Brian Morse
- 3D Animation: Bill Rodgers, Carlos Diego
- Character Rigging: Carlos Diego
- Lighting / Rendering: Kris Cabrera, Travis Button
- 2D Design / Animation: Golden
- Color: Luis Silva